This was a project that followed a design brief I followed on Instagram. Shirley’s Temple is a non-alcoholic bar with various mocktails created by expert mixologists.
I wanted the logo to be fun and modern to reflect the essence of the name "Shirley Temple." I also wanted to incorporate cherries in the logo to honor its namesake drink. As part of the logo suite, I created a simplified version of the logo that incorporates the “S” and “T” of the bar’s name into the group of cherries, where the “S” outlines the cherries and the “T” acts as the stem.
I learned so much from creating the mockups for this piece, and I can see how much it adds to the logo to see it in context rather than a plain white background. I definitely plan on implementing this feature in the future.